Empathy is the ability to share and understand the feelings of others. It fuels connection. It establishes feeling with people.
Specialists in charity marketing and PR
What we offer to charities
The charity market is highly competitive. There are some great charities achieving incredible things. Our job at Luminous Media is to get your message out loud and clear, persuade your audience, maximise support, and keep your cause in front of people.
We have the experience and expertise to help your charity at every level both off and online.
We not only help charities with their PR, branding, and marketing, but we have long term experience of working in the sector too. We understand the challenges faced by charities from the inside.
What we do
• press campaigns
• event PR
• film making
• social media
• motion graphic video
• design and printing
And a great deal more.
We not only gain valuable media coverage, but we also provide media training to maximise the opportunities that you have.
We have found that we can support existing charity communications teams and enhance the work that they do especially with one-off projects.
How we can help your charity
A compelling message and eye catching design that connects with you audience are essential. In preparing an integrated campaign there’s a lot to consider; creative that really gets to the heart of your cause, copy that evokes the right response, finding the right audience channels, and moving people to action.
From donor communications strategy, to one-off campaign and event initiatives, we can help you achieve great results.
Brand, design, creative concepts and copy, web, email-marketing, social media, publications and donor communications are all part of the mix.
Some of our recent work
Age Cymru in West Wales age
What we did:
We ran a PR campaign for Age Cymru in West Wales to mark the end of their Lottery funded Befriending Links project that included TV and newspaper coverage, event PR, social media, video, leaflets, and display boards.
What they said:
We commissioned Luminous Media to support the publicity of our service; specifically the PR around a conference we held to highlight our charity’s work reducing isolation amongst older people. Their work was invaluable as they were able to provide a robust and holistic package of support from start to finish. They produced the conference supporting materials, editing and designing leaflets, creating motion graphic videos and filming interviews, and turning our ideas into well-honed reality.
They ensured we reached our target audience through utilising social, local, and national media. We had an excellent piece on the ITV 6 o’clock news which not only highlighted the difference our service made but communicated our key messages. Their PR support enabled us to communicate the messages we wanted heard to the right people in the right way.
The team were amiable and supportive and nothing was too much trouble. It was a pleasure to work with the team and we wouldn’t hesitate to recommend them to anyone looking to increase their publicity.
Rebecca Thomas, Project Manager, Age Cymru Sir Gar
Carers Trust Wales
What we did:
We ran a media training day for Carers Trust Wales, focussing on public speaking and TV interviews. The training day included video interviews with feedback.
What they said:
Luminous Media has been incredibly supportive with our training for our Young Adult Carer Council. They tailored the media training specifically for our young people, who found it engaging and interesting. We would certainly use their services in the future.
Elizabeth Taylor, Education Officer, Carers Trust Wales
To see how we can help your charity why not drop us a line at email@example.com or call 01633 746444
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Online video is in demand. Facebook has been increasingly pushing the use of video within users’ news feeds.
We help charities with their PR, branding, and marketing. We understand the third sector and can make a difference with branding, design, video, campaigns, and media training.